Google Google Adword Search Advertising Advanced Exam

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 Google Adword Search Advertising Advanced Test Questions and Answers

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Exam Objectives:

Google Adword Search Advertising Advanced exam is designed for individuals who are experienced in Google Ads Search Advertising. The exam objectives include:
  • Creating, managing, and optimizing search campaigns on Google Ads
  • Advanced aspects of search campaign setup, including location targeting, language targeting, and ad scheduling
  • Advanced bidding strategies, including enhanced cost-per-click (ECPC), target return on ad spend (ROAS), and target search page location
  • Advanced measurement and optimization techniques, including conversion tracking, Google Analytics, and ad testing
  • Best practices for managing and optimizing large-scale search campaigns
To pass the Google Adword Search Advertising Advanced exam, candidates must demonstrate their proficiency in these areas.

Exam Details:

The Google Adword Search Advertising Advanced exam consists of 100 multiple-choice questions, and candidates have 120 minutes to complete the exam. The passing score for the exam is 80%, which means candidates must correctly answer at least 80 out of 100 questions. The cost of the exam is $240 USD, and it is delivered online through the Google Ads Certification Center. The exam format is computer-based and includes a timer that counts down the remaining time.

Related Books:

There are several books that can help candidates prepare for the Google Adword Search Advertising Advanced exam. These include:
  • Advanced Google AdWords by Brad Geddes
  • Pay-Per-Click Search Engine Marketing: An Hour a Day by David Szetela and Joseph Kerschbaum
  • Ultimate Guide to Google AdWords by Perry Marshall, Mike Rhodes, and Bryan Todd
  • Google AdWords for Beginners: A Do-It-Yourself Guide to PPC Advertising by Corey Rabazinski
These books provide comprehensive coverage of Google Ads search advertising and include tips and strategies for managing and optimizing campaigns. Candidates should read these books thoroughly and use them to supplement their study materials. To pass the Google Adword Search Advertising Advanced exam, candidates must have a strong understanding of search advertising concepts and be familiar with the Google Ads platform. They should also have experience managing and optimizing search campaigns and be able to apply best practices to achieve optimal results. With thorough preparation and study, candidates can pass the Google Adword Search Advertising Advanced exam and earn their certification.

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